Project Context, Background and Aim
The project requires you, working individually, to analyse and test the information architecture and content of an existing site.While you will not have knowledge of the entire content strategy at work, the effectiveness of this strategy will be reflected in the quality of the content on the site (text content, language used on labels, tone of voice, consistency writing style, etc.).
KBC Bank is an Irish bank with over 1000 employees in Dublin, Cork, Limerick, Galway, Kilkenny, Waterford and Kildare. Read On >>KBC.ie Information Architecture and Content Strategy Review