Section 5 -Personas

The persona created, Jenny Miller, was based on the user survey – a tech savvy female, aged 33 and a frequent user of social media. Jenny travels regularly and is an avid amateur photographer. Jenny would be both a contributor to, and consumer of, app content. 

Jenny Miller, persona
Fig 1 – Jenny Miller, persona

You can view Jenny’s persona here

Empathy Map

Fig. 2 – Jenny Miller, empathy map